As with all marketing efforts, search engine and web marketing are dynamic tools that should be revisited and revised based on performance as well as other offline production demands. Little Frog Innovations can establish ongoing and residual support services to review, maintain, modify and enhance any campaign.

Campaign Increases and Pauses Based Upon Seasonal/Cyclical Sales Cycles

Swamped in the spring? Looking to increase holiday sales? Our marketing efforts can be paused and increased based on the specific seasonal and cyclical demands of your company so that you are never spending money on marketing when it isn't needed.

Results-driven Services that Evolve With Your Needs and Your Budget
It has been our experience that initial web marketing success gives way to future marketing efforts and successes. Our services will evolve with the growing needs of your business. We can support the launch of a new product or service, a new location, or even the acquisition of new subsidiaries so that all of your offerings are marketed through a singular, solid effort.

Routine Marketing Reviews to Revisit Current Efforts and Generate Recommendations
There is no such thing as a static web-marketing campaign. Any organization that chooses not to revisit marketing efforts and challenge itself to expand its successes may be doomed to ultimate campaign failures. Little Frog Innovations can routinely review current marketing efforts, analyze potentials for growth and provide recommendations for additional or redirected strategies.

Market Research / Position Analysis Utilizing a multi-faceted approach to market research, Exposure provides clients with detailed market research and analysis that serves as the foundation for initiating strategic web marketing plans at any level of complexity. Our web market position analysis includes:

Current Positioning & Competitive Analysis Determining how successful a client's current marketing efforts have been serves as a valuable resource when developing strategic marketing goals and initiatives. Our team will examine current rankings on major engines as well as the rankings of several direct competitors. An analysis of the client's overall industry/niche market gauges the saturation of the client's proposed keywords and terms in the web market.

Identifying Areas for Strategic Improvement Coupled with the analysis above, Little Frog Innovations will review the client's existing site and identify key areas for improvement. From content modifications to the implementation of sales and lead generating tools, we provide recommendations that complement the existing site and enable increased user experience.

Review and Implementation of Strategic Plan The strategic plan developed by Little Frog Innovations is always reviewed with the client, to enhance the client's knowledge of the web marketing experience and to gain further insight from the client regarding specific promotional goals. After a refined plan has been approved, our team will begin the process of implementing the services detailed for strategic positioning and placement improvements.